The Harvest Growth Podcast

From Zero to High Seven Figures in 2 Years - The Last Coat

April 02, 2021 Jon LaClare Season 1 Episode 67
The Harvest Growth Podcast
From Zero to High Seven Figures in 2 Years - The Last Coat
Show Notes

Is it possible to have a product make seven figures within two years of the initial launch? How do you make your product stand out in the saturated automotive market? 

The Last Coat is a DIY, spray-on, ceramic, protective coating that makes your vehicle shiny and protected. It makes your car easy to clean and extends your car’s paint job, lasting several months after initial application. You can use it on all surfaces on the exterior and exterior of your vehicle.

The story behind The Last Coat’s success is a story that all entrepreneurs can learn from and become inspired. Chad Hamzeh, The Last Coat founder, talks about his business and his success as an affiliate marketer that got him to where he is now. 

In today’s episode of the Harvest Growth Podcast, we’ll cover:

  • How to compete in a saturated market by utilizing quality customer service, torcher tests (crazy demonstrations), and organic social proof
  • Using Google display, FB ads, and emails to generate over 200 million in revenue
  • Keeping things simple to create and maintain a successful business — drive traffic to your site and optimize your offer 
  • What it was like working with Harvest Growth on a national TV campaign 
  • & so much more! 


Check out The Last Coat’s full line of products at TheLastCoat.com, and use the code “HG20” for 20% off sitewide! 

If you have a product or are looking to launch/grow your business and would like help from a partner that has successfully launched hundreds of products that now total over $2 billion in revenues, visit HarvestGrowth.com to set up a free consultation.