How do you stand out in the crowded skincare category? There are literally thousands of skincare brands, and they are all saying basically the same thing. How do you break through the clutter? Rish Sharma, founder of Mallama Skincare (mallama.com), grew a previous business to 9 figures, and he shares some key insights that will help any product marketer accelerate their growth.
In today’s episode of the Harvest Growth Podcast, we’ll cover:
•Finding a profitable niche in a crowded category (Rish focuses on men’s skincare)
•Learning from other product categories to stand out in unique ways
•Developing a product, even when you are not an engineer by trade
•Pre-launch strategies to build trust and rapport
Check out Mallama’s full line of products at Mallama.com, and get a 10% discount off of your purchase by using promo code “Welcome10”
If you have a product you are looking to launch or grow and you would like some help from a partner that has helped successfully launch hundreds of products that now total over $2 Billion in revenues, visit HarvestGrowth.com and set up a free consultation with one of our Product Launch Experts.