Jon LaClare interviews his good friend and longtime DRTV media partner, Scott Kowalchek. Scott is the founder and CEO of directAVENUE, one of the largest and most respected Direct Response Television media buyers in the industry.
Scott shares how the industry has changed over the past few years and what you can do to capitalize on the changes to be as successful as ever. If you are looking to launch or grow your business with Direct Response Television marketing, this is a must-listen-to episode!